Why Rugby Businesses Should Choose Squarespace for Their New Website

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Words by//
Marc Baker

Photos//
tyde agency

Why

Squarespace

If you're a Rugby business owner tired of being embarrassed by your website, or paying through the nose for updates you could easily make yourself, Squarespace might be exactly what you need.

OPINION//

SQUARESPACE//

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We've built dozens of stunning Squarespace websites for SMEs across Rugby, Warwickshire, and the wider Midlands — and here's why smart business owners are making the switch.

The Problem with Most Small Business Websites

Sound familiar? Your website was built years ago by someone who's now vanished. Making simple updates means calling a developer and waiting weeks. Your hosting costs keep creeping up. You're worried about security breaches that could kill your business overnight. Meanwhile, your competitors' websites make yours look like it's from 2010.

Enter Squarespace: The Smart Choice for Growing Businesses

Squarespace isn't just another website builder. It's a complete business platform that puts you back in control. With their latest Fluid Engine technology, we can create websites that look completely bespoke to your business — not like they've come from a template.

Why Squarespace's Fluid Engine Changes Everything

The latest iteration of Squarespace uses something called Fluid Engine — a sophisticated drag-and-drop editor that gives you maximum freedom to easily play with, experiment, and stretch creative limits through an unrestricted canvas. Here's what this means for your Rugby business:

Complete Design Freedom: With Fluid Engine's flexible grid, you can place blocks anywhere, even overlapping other blocks, and resize them directly on the page. This means we can create layouts that are completely unique to your brand.

Mobile-First Approach: Fluid Engine works on a grid system that allows content to be more adaptable and work more fluidly for tablet and mobile devices — crucial when 70% of your customers browse on their phones.

Professional Results: The days of cookie-cutter template websites are over. We use custom CSS and carefully selected plugins to elevate your site far beyond a 'standard' templated look.

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No-Code Custom Websites That Look Completely Bespoke.

We don't just pick a template and swap your logo. Using Squarespace's advanced customisation options, custom CSS, and strategic plugin integration, we create websites that are completely tailored to your Rugby business. Your customers will never know it started from a platform — they'll just see a stunning, professional website that makes you look bigger than you are.

You Own It. You're in Control.

Unlike WordPress sites that tie you to specific developers, Squarespace is a globally recognised platform. If you ever want to work with another agency, freelancer, or even manage updates yourself, you can. No proprietary code. No being held hostage. You own your website, and you're in complete control.

Easy Updates (That You Can Actually Do Yourself)

Remember when updating your website meant calling a developer, waiting days, and paying £50 for a simple text change? Those days are over. With Squarespace, you can:

  • Update text, images, and prices instantly

  • Add new products to your shop

  • Create new pages without touching code

  • Upload blog posts that automatically look professional

Built-in eCommerce That Actually Works

If you sell products or services online, Squarespace's eCommerce capabilities are second to none:

  • Seamless payment processing with Stripe integration

  • Buy now, pay later options including Klarna and Clearpay built-in

  • Easy inventory management that updates across your website and social channels

  • Abandoned cart recovery that brings customers back to complete purchases

  • Discount codes and promotional tools to boost sales

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“Whether you're a high street retailer, a service business, or a manufacturer looking to expand, Squarespace gives you the professional online presence you need to compete.”

Hosting That Won't Break the Bank

Your Squarespace website includes everything:

  • Lightning-fast, reliable hosting

  • SSL certificates for security

  • Automatic backups

  • 24/7 support from Squarespace

  • All for less than £20 per month (payable monthly, cancel anytime)

Compare that to WordPress hosting, security plugins, backup services, and developer maintenance — you'll save hundreds every year.

Why We've Moved Away from WordPress (And Why You Should Too)

WordPress used to be the go-to choice for business websites. But the landscape has changed dramatically. Over five-thousand WordPress vulnerabilities were reported over the past year, and more than half of plugin developers didn't patch security issues before official disclosure.

Many hosting companies are steering clients away from WordPress due to the constant security headaches. Meanwhile, Squarespace handles all security updates automatically, with enterprise-level protection that's constantly updated.

WordPress Reality Check:

  • Constant plugin updates (that often break your site)

  • Security vulnerabilities requiring immediate attention

  • Hosting costs that spiral as your needs grow

  • Developer dependency for even simple changes

  • Compatibility issues between plugins

Squarespace Peace of Mind:

  • Automatic security updates

  • Built-in backup and recovery

  • Professional support team available 24/7

  • Everything works together seamlessly

  • No technical maintenance required

Our Squarespace Web Design Process

7-10 Days: Small Business Websites

For most Rugby SMEs, we can deliver a stunning, fully-functional Squarespace website within as little as one week. This includes:

  • Custom design that reflects your brand

  • Mobile-optimised layouts

  • SEO setup for local Rugby searches

  • Contact forms and lead capture

  • Basic eCommerce (if needed)

8-12 Weeks: Complex Business Websites

For larger projects involving extensive eCommerce, custom integrations, or complex functionality, we typically deliver within 8-12 weeks. This includes:

  • Advanced eCommerce with multiple payment options

  • Custom member areas

  • Integration with your existing business systems

  • Advanced SEO and marketing automation setup

  • Comprehensive staff training

Perfect for Rugby & Warwickshire Businesses

We understand local business challenges. Whether you're a retailer on Rugby's high street, a service business serving Warwickshire, or a manufacturer looking to expand your reach, Squarespace gives you the professional online presence you need to compete.

Local SEO Built-In: We optimise every Squarespace website for local searches. When Rugby residents search for businesses like yours, you'll appear at the top.

Integration with Local Marketing: Your new website works seamlessly with Google My Business, social media advertising, and local directories to drive more Rugby customers to your door.

What Rugby Businesses Say About Our Squarespace Websites

"The switch to Squarespace was the best decision we made. We can finally update our own website without calling anyone, and it looks more professional than anything we've ever had."Rugby First

"Our old WordPress site was constantly breaking. The Squarespace site tyde built has been rock-solid for two years, and we've saved thousands on maintenance."
The Bath House

Want to know more about our website solutions? Then view Our Services

Ready to Get Started?

Stop letting your website embarrass you. Stop paying developer prices for simple updates. Stop worrying about security breaches that could destroy your business overnight.

Book your free 30-minute call and discover how tyde can design and build a bespoke no-code, easy update Squarespace website to transform your Rugby business.

Call us on +44(0)3450.175.591 or email hello@tyde.agency to arrange your free consultation.

Based in Rugby, serving businesses across Warwickshire and beyond. Free initial consultation • No obligation • Squarespace specialists since 2018

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