THE BATH HOUSE
Tapping into eCommerce.

Modern bathroom with a black vanity, round illuminated mirror, black wall cabinet, and a walk-in shower with glass doors and wood accents. A small plant sits on the floor next to the vanity, and a window shows a cityscape outside.

THE BATH HOUSE
Tapping into eCommerce.

Industry
Home Interiors

Location
Leicester

Deliverables
Visual Identity
Web Design
eCommerce
SEO Optimisation
Social Engagement

The Bath House is an independent bathroom specialist that offers homeowners in Leicestershire bathroom design, planning and installation—delivered with meticulous attention to detail.

We were commissioned to create a distinctive aesthetic for its new website, reflecting the brand’s growing ambition. Following the success of the website relaunch in 2022, The Bath House approached us again to seamlessly integrate eCommerce into their site for the first time.

Site Design // Build: tyde

Animated scroll of website for a bathroom specialty store with the slogan "Discover inner beauty and purpose," along with a small box of bathroom fixtures.
Side-by-side images of a modern bathroom and a home interior with the Pinterest logo and text promoting inspiration from Pinterest and online bathroom shopping.
List of bathroom ranges with corresponding sizes and prices on a dark background. Bathroom ranges include Ascot, Glanford, Bramall, Celeste, Laguna, Nimbus, Portman, Stonesby, Tetbury, and Vale.

We created an elegant navigation / filter structure, making it easier for users to find and browse its vast array of bathroom furniture, taps and accessories.

Advertisement for The Bath House bathroom eCommerce retailer, featuring a bathroom with floral wallpaper, a green wall cabinet, a matching green drawer unit with a vessel sink, hanging pendant lights, and a towel ring with a towel.
Bathroom with floral wallpaper, a floating mint green vanity with a vessel sink, a tall mint green cabinet, a mirror, pendant lights, a towel ring with a white towel, and a basket with slippers.
Two bathroom vanity units, one in Laguna Matt Indigo and the other in Stonesby Matt Deep Blue, with promotional text about starting prices and colour options available.

Bespoke social media templates were created to ensure brand continuity, covering every aspect of the social marketing journey. The main objective was to provide a neutral environment where the personality of each productcould be individually expressed.

Modern bathroom with gray tiled walls, black-framed glass shower, white toilet, black vessel sink on gray vanity, large window, and indoor plant.
Three mobile screens related to kitchen design; the first shows a woman cooking, the second is a menu with options about kitchens, and the third features a modern kitchen with the text 'Start planning your dream kitchen'.

The templates utilise a distinct look and feel for Instagram and Pinterest, as well as a selection of post types—eCommerce product promotion, bathroom renovations, trends, and seasonal messaging—carefully tailored in a creative and engaging manner.

A webpage layout showcasing bathroom and kitchen renovation services, including images of bathroom sinks, cabinetry, and kitchen countertops.
Screenshot of a bathroom discount store webpage showcasing deals on bathroom furniture, accessories, and plumbing fixtures, with promotional banners and product listings.

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